HI VIZ Local SEO Services.
The Local SEO Services Management System for Generating More Leads.
Affordable SEO Packages designed for businesses who want more local customers.
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See What’s in The Dominator.
See What’s in The Go Getter.
On This Page – The Knowledge Seeker.
See What’s in Managed Tracking.
See What’s in Independent Tracking.
Learn SEO for Local Businesses.
The Knowledge Seeker Package provides all the tools necessary to teach you to manage your own SEO.
We do not recommend that a business owner manages their own SEO. You are more valuable working on your own business. However, you may wish to have a staff member learn so that you can keep it in-house.
Either way, if you try it and don’t have time, you can always switch to another package.
The packages are flexible so you may move between them depending on what work needs to be done. For instance, you can join to learn SEO for local or one of the higher packages but once your foundations are built, you could drop to Independent Tracking and move back again if you want to target something different or your rankings drop.
Changes are made at whole months. At least 5 days notice is required.
Clear Easy to Use Dashboard.
All packages have access to their own dashboard so that you can see all of the information yourself.
As a Knowledge Seeker you will be responsible for learning how to do your own SEO and will monitor and track your own changes.
We don’t expect you to know everything straight away though so we will support you while you are learning and keep an eye out for anything you might miss.
You will learn how to do your own keyword research but as the foundation of SEO is having the right keywords, we will start you off with the keywords so that you can track right from the start. You will learn to track them and make adjustments as part of your package.
We research the top 100 keywords or phrases that you should try to rank for. This is not as simple as choosing a list of your products. There is no point in trying to rank nationally for generic words such as windows, doors, kitchens bedroom etc.
Google understands search intent by the words used. If it thinks there is a possibility that the searcher could be ready to buy, it serves the local listings. The trick is knowing what words make the local listings appear.
We also look at all of your competitors to see what keywords they rank highest for and legitimately steal their traffic for you. We also use ‘Answer the Public’ where we can see what questions are asked in Google search and the volume of searches so that we can adjust content to attract those queries.
Once we have identified the 100 keywords, our job is to help you appear on the first page when anyone searches those terms.
Rank Track and Alert for 100 Keywords.
Once your keywords are identified we track them so that we know your positions in the ranking and therefore, know what to work on for you or notify you if you are doing your own SEO. We monitor and adjust these keywords as necessary.
We have the ability to see all of the keywords that you rank in the top 100 for and identify those that generate traffic. Of course, ranking over number 10 is pointless so we adjust copy to target keywords or phrases that will generate traffic.
When the right keywords are identified 100 should be enough. If you decide that you want to go further, you can add another 100 keywords for £25 per month.
Listings Builder and Tracker.
Listings on other sites such as Yell and Cyclex are horribly difficult to keep track of which is why every time we take over an account we find inconsistent and missing listings. Consistency through the internet affects your rankings. It is one of the ways in which Google judges your suitability when serving your site up for a searcher.
The Listings builder (also known as citations builder) makes it easy to see your listings, which ones need correcting and gives you a direct link to easily make changes.
If you need a quicker boost, you can request a listings booster. This costs £100 for 25 new or adjusted listings.
Reputation manager has three parts. You’ll manage this yourself through your own SEO for local business dashboard, where you will be able to see all your reviews in one place and respond to them.
This monitors reviews across the internet on any sites that you are listed on. Often, reviews are missed. Responding to feedback whether good or bad is essential for growing your business.
You can also track mentions of your business name so that we can pick up and alert quickly if a customer is mentioning your name negatively anywhere publicly that Google can pick up in a search.
2. Showcase Reviews.
The best way to show your website visitors that you are a reputable business is to show off your reviews.
We provide a widget to be placed on your site on as many pages as you want so that you can showcase your latest 5* star reviews from all platforms.
Show as a list as shown or as a carousel. We decide together what reviews are shown and how many.
3. Generate Reviews.
This is one of the most exciting features of this service. Every business owner hates asking for reviews. They live in fear of a bad one even when they know they’ve done a good job and us human beings are just not good at asking. We don’t like to ‘poke a sleeping bear’. Reviews are fantastic for generating business. The more you can show your reputation, the more faith prospective buyers have.
We take care of it in a way that makes it easy to give you a good review and catches customers before they leave a bad one. We’ll explain how this works in more detail when we talk.
Included with all packages.
Our aim is for you to be number 1 in the map pack for as many traffic generating keywords as possible. Sometimes this means looking at why your competitor is ahead of you. Occasionally there are anomalies but in general, there are good reasons. We analyse what they are doing that you’re not and do more. This allows us to legitimately steal your competitor’s website traffic.
The report shows us your competitors in two ways.
1. It shows the top ten ranking positions for your main category in Google My Business.
2. You can choose your 4 main competitors and we will monitor your keywords against those at well. Usually, we analyse the four that appear with you in the map pack most frequently for their keyword generating traffic and we suggest you use those. However, if you have someone you would like to compete more directly with, we can use them instead.
If you are in The Dominator or Go Getter plans we will not work with those 4 competitors at the same time. They can use the lower tier plans and go on the waiting list but we won’t actively help them rank above you. It’s typical of agencies to go after clients in groups so they can save time by duplicating work for businesses who are close to each other and use the same keywords. This is counterproductive. We won’t do that to you.
Included with all packages.
Each week you will receive a report similar to the one you already did but also with your ranking positions for the keywords that we input after you sign up. You can check your position in the dashboard but as standard, we set the report to be emailed to you automatically every week. You can choose monthly if you prefer.
You will use that report to determine the workflow. It tells you what you need to work on as a priority. This is generally keywords that you don’t rank high enough for or ranking that has dropped. You will be able to see changes and investigate what has triggered the drop and take immediate steps to get it back up.
Google My Business Management.
One of your first tasks that will be to optimise your Google My Business listing. Google my Business is an amazing resource and is central to successful SEO for local companies. Only a few business owners understand it’s true power.
You’ll be shown how to make the best of the listing, maximise the benefit of keywords and how and when to use all the features available.
We do not provide dedicated hours to work on your SEO in the Knowledge Seeker Package. We provide support and training. Most of the training is in your member’s area and we will provide regular live ‘office hours’ via Zoom.
During the first month or two, your time will be used mostly on creating good foundations for your SEO. This depends on how much groundwork has already been done.
This means addressing the issues flagged in your FREE report. We also use a more technical audit to find other underlying problems.
You will only be able to work on technical SEO services if you have access to the back-end of your website.
You can only work on the on-page SEO services if you have access to the front-end. If this doesn’t mean anything, don’t worry about it. We’ll identify these things for you before you sign up with us.
Off-Page SEO services do not require access to the website.
We’ve created a quick glance table for you to see the most important tasks included in each of the three SEO services management types.
Access to Back-end of Website Required.
- Mobile Optimisation
- Site Speed
- Duplicate Content
- XML Sitemaps
- Canonical Tags
- Broken Links
- Site Structure
Access to Front-end of website required.
- Meta Title Tags
- Meta Title Descriptions
- Content alignment
- Optimise keywords
- Rewrite or add copy
- Internal links
- Outbound Links
- Image Alt Tags & Optimisation
- User Experience
No access to website required.
- Google My Business
- Link Consistency
- Review Management
- Social Signals
- Audience Targeting
- Local Relationships
Complete Action Plans and Tutorials.
The Knowledge Seeker only.
If you want to learn to handle your SEO by yourself, this option will support you while you learn and teach you everything that we do for our clients.
We do more than teach you the basics of SEO for local businesses. Your lessons will also include consumer psychology and content writing.
If you are a business owner, it is a very useful skill, but it is time-consuming. Your time may be better spent on your business. The problem with trying to do it yourself is, that those good intentions go out of the window when you get busy.
You may have a member of staff with time on their hands so consider whether it would be better to give the responsibility to someone else.
While you learn SEO for local businesses, we give you support to help make sure the work still gets done.
We don’t anticipate that you would need to be in this plan for more than three months. Once you know what you are doing you can drop to one of the lower plans. If you find there are times when you can’t manage it, you can upgrade to a higher plan and revert to The Knowledge Seeker when you have more time.
Tips, Tricks and Reminders.
Depending on what package you are on, you will receive regular information about marketing. There is a set package for the Managed Tracker package regarding SEO.
For everyone else, you will receive general information about Sales and Marketing. We have a lot of knowledge and we want to help you as much as possible to convert those new leads and grow your business.
No Commitment to Learn SEO for Local Businesses.
Whatever package you are on, we want you to stay with us because we do a great job for you. There is no penalty for leaving and you leave with everything we have done for you. We would never undo work we have done or withhold log-in details.
All we ask is that you give us at least 5 days notice to cancel or change plans. Cancellation will take place at the end of the month. Part months cannot be refunded.
If you choose to take advantage of savings by booking for 6 or 12 months, you can still cancel with 5 days notice but the refund will be calculated with time used at the normal monthly price, not the discounted price.
We Know Marketing.
We Know Your Business.
We Know Your Customers.
Knowledge SeekerShow me how to do it.
- Free Keyword Research
- Rank Track and Alert for 100 Keywords
- Listings Builder and Tracker
- Reputation Tracking
- Showcase Review Widget for Website
- Review Management
- Competition Tracker
- Weekly or Monthly Report
- Clear Easy to Use Dashboard
- Complete Action Plans and Tutorials.
- No Commitment
GET YOUR FREE LOCAL SEO REPORT
A complete overview of your Local SEO Performance including search rankings, listings consistency, On-site SEO and Social Media.
We will also conduct a manual audit and make recommendations. Your report will be with you by email within 24 hours.
Your Local SEO report is free and without obligation.
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