HI VIZ Local SEO Services.
The Local SEO Services Management System for Generating More Leads.
Affordable SEO Packages designed for businesses who want more local customers.
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See What’s in The Dominator.
See What’s in The Go Getter.
See What’s in The Knowledge Seeker.
Managed Tracking Package.
See What’s in Independent Tracking.
Local SEO Packages – Managed Tracking.
The Managed Tracking Package provides all the tools necessary to make sure that you are doing all of the right things to dominate the Local SEO rankings.
In the Managed Tracking package, we will monitor and alert you to any changes or events that occur such as reviews or mentions that need immediate attention.
We will also monitor and make adjustments to keywords and let you know what needs to be done. You will then be able to action these yourself, pass to a developer or hire us by the hour to make the changes.
The packages are flexible so you may move between them depending on what work needs to be done. For instance, you can join in one of the higher packages but once your foundations are built, you could drop to Managed or Independent Tracking and move back again if you want to target something different or your rankings drop.
Changes are made at whole months. At least 5 days notice is required.
Clear Easy to Use Dashboard.
All local SEO packages have access to their own dashboard so that you can see all of the information yourself.
We like to be clear and transparent in everything we do. The dashboard gives you peace of mind, knowing that you can access it at any time to see if your money is being well spent.
Those in the Dominator, Go Getter and Managed Tracking groups won’t need to access it as we take care of everything and alert you if there’s anything you need to know but you can if you want to.
Training to use the dashboard for all local SEO packages is available in your member’s area.
How Much Does Local SEO Cost?
The cost of SEO Packages ranges from £25 per month to thousands of pounds. The problem is that you don’t always know what you’re getting for your money. Small business owners often have to start with low-cost websites that are barely more than an online brochure. They won’t be visible online and it’s unlikely that small businesses can pay big money to fully optimise them. That’s why we created specific packages that small businesses can budget for with a mixture of done-for-you and help to optimise the site yourself. The packages range for £25 to £400 per month and will see you consistently growing in the rankings over time. If you want a quicker boost, you can book extra work at an hourly rate. You stay in control and know exactly what you’re getting for the money.
Once you’ve seen the benefits you may be able to see that the return on investment is high enough to invest more. A study of SEO pricing by MOZ puts the cost of a monthly retainer between $1,500 and $5,000. That’s still the case roughly in the UK.
Included with all local SEO packages except independent tracking.
Good Keyword research is the key to appearing in local search results more often.
As part of the other packages, we research the top 100 keywords or phrases that you should try to rank for. This is not as simple as choosing a list of your products. There is no point in trying to rank nationally for generic words such as windows, doors, kitchens bedroom etc, although you can rank with local place names and in the local map pack.
Google understands search intent by the words used. If it thinks there is a possibility that the searcher could be ready to buy, it serves the local listings. The trick is knowing what words make the local listings appear.
We also look at all of your competitors to see what keywords they rank highest for and legitimately steal their traffic for you. We also use ‘Answer the Public’ where we can see what questions are asked in Google search and the volume of searches so that we can adjust content to attract those queries.
Once we have identified the 100 keywords, our job is to help you appear on the first page when anyone searches those terms, either in the local map pack or nationally where it is appropriate.
Rank Track and Alert for 100 Keywords.
Once your keywords are identified we track them in Google My Business (GMB), Google Maps and your national rankings so that we know your positions in the ranking and therefore, know what to work on for you or notify you if you are doing your own SEO. We monitor and adjust these keywords as necessary.
We have the ability to see all of the keywords that you rank in the top 100 for and identify those that generate traffic. Of course, ranking over number 10 is pointless so we adjust copy to target keywords or phrases that will generate traffic. If you are taking care of your own SEO under our guidance in The Knowledge Seeker or Managed Tracking, we’ll let you know about these.
Local Listings Builder and Tracker.
Listings on other sites such as Yell and Cyclex are horribly difficult to keep track of which is why every time we take over an account we find inconsistent and missing listings. Consistency through the internet affects your rankings. It is important for SEO because it is one of the ways in which Google judges your suitability when serving your site up for a searcher.
The Listings builder (also known as citations builder) makes it easy to see your listings, which ones need correcting and gives you a direct link to easily make changes.
You can request a listings booster. This costs £100 for 25 new or adjusted listings. This means that we will list you in the top 25 ranked directories or correct your listing. If it is easy to access and you have passwords we may be able to do more in the time but experience tells us that almost nobody has the passwords or can remember signing up.
Reputation manager has three parts. This is available for all local SEO packages but we manage it for The Dominator and Go Getter. You’ll manage it yourself with the other packages through your own dashboard where you will be able to see all your reviews in one place and respond to them.
This monitors reviews across the internet on any sites that you are listed on. Often, reviews are missed. Responding to feedback whether good or bad is essential for growing your business. It does not necessarily help with SEO but certainly helps click through rate.
We also track mentions of your business name so that we can pick up and alert quickly if a customer is mentioning your name negatively anywhere publicly that Google can pick up in a search.
2. Showcase Reviews.
The best way to show your website visitors that you are a reputable business is to show off your reviews.
We provide a widget to be placed on your site on as many pages as you want so that you can showcase your latest 5* star reviews from all platforms.
Show as a list as shown or as a carousel. We decide together what reviews are shown and how many.
3. Generate Reviews.
This is one of the most exciting features of this SEO package. Every business owner hates asking for reviews. They live in fear of a bad one even when they know they’ve done a good job and us human beings are just not good at asking. We don’t like to ‘poke a sleeping bear’. Reviews are fantastic for generating business. The more you can show your reputation, the more faith prospective buyers have.
We take care of it in a way that makes it easy to give you a good review and catches customers before they leave a bad one. We’ll explain how this works in more detail when we talk.
If you are paying for dedicated hours, we can respond to your reviews for you. In this case, we give you a list of responses that we agree on. We check with you if there is anything unusual.
Website Competition Tracker.
Included with all local SEO packages.
Our aim is for you to be number 1 in the map pack for as many traffic generating keywords as possible. Sometimes this means looking at why your competitor’s SEO to see why they are ahead of you. Occasionally there are anomalies but in general, there are good reasons. We analyse what SEO they are doing that you’re not and do more. This allows us to legitimately steal your competitor’s website traffic.
The report shows us your competitors in two ways.
1. It shows the top ten ranking positions for your main category in Google My Business.
2. You can choose your 4 main competitors and we will monitor your keywords against those at well. Usually, we analyse the four that appear with you in the map pack most frequently for their keyword generating traffic and we suggest you use those. However, if you have someone you would like to compete more directly with, we can use them instead.
If you are in The Dominator or Go Getter plans we will not work with those 4 competitors at the same time. They can use the lower tier plans and go on the waiting list but we won’t actively help them rank above you. It’s typical of agencies to go after clients in groups so they can save time by duplicating work for businesses who are close to each other and use the same keywords. This is counterproductive. We won’t do that to you.
Google My Business Management.
We do not manage your local Google My Business listing in the Managed Tracking package. To make the most of this service you will need to optimise your Google My Business listing. Google my Business is an amazing resource but few businesses understand it’s true power.
If you need it, you’ll be shown how to make the best of the listing, maximise the benefit of keywords and how and when to use all the features available.
Weekly Website Audit.
Included with all SEO packages.
Each week you will receive a report similar to the one you already did but also with your local ranking positions for the keywords that we input after you sign up. You can check your position in the dashboard but as standard, we set the report to be emailed to you automatically every week. You can choose monthly if you prefer.
You can use that local report to determine the workflow. It tells you what you need to work on as a priority. This is generally keywords that you don’t rank high enough for or ranking that has dropped. We set alerts so that as soon as we know, you can investigate what has triggered the drop and take immediate steps to get it back up.
We do not provide dedicated hours to work on your rankings in the Managed Tracking Package. We monitor for you and alert you but do not do the work.
This package is ideal for businesses who use the higher tier packages and drop back once the foundations are built.
If you do the SEO yourself, during the first month or two, your priority will be to create good foundations for your SEO. This depends on how much groundwork has already been done.
This means addressing the issues flagged in your FREE Local report. We also use a more technical audit to find other underlying problems.
You will only be able to work on technical SEO services if you have access to the back-end of your website.
You can only work on the on-page SEO services if you have access to the front-end. If this doesn’t mean anything, don’t worry about it. We’ll identify these things for you before you sign up with us.
Off-Page SEO services do not require access to the website.
We’ve created a quick glance table for you to see the most important tasks included in each of the three SEO services management types.
Access to Back-end of Website Required.
- Mobile Optimisation
- Site Speed
- Duplicate Content
- XML Sitemaps
- Canonical Tags
- Broken Links
- Site Structure
Access to Front-end of website required.
- Meta Title Tags
- Meta Title Descriptions
- Content alignment
- Optimise keywords
- Rewrite or add copy
- Internal links
- Outbound Links
- Image Alt Tags & Optimisation
- User Experience
No access to website required.
- Google My Business
- Link Consistency
- Review Management
- Social Signals
- Audience Targeting
- Local Relationships
Tips, Tricks and Reminders.
Depending on what package you are on, you will receive regular information about marketing. There is a set package for the Managed Tracker package regarding SEO.
For everyone else, you will receive general information about Sales and Marketing. We have a lot of knowledge and we want to help you as much as possible to convert those new leads and grow your business.
No Commitment SEO Packages.
Whatever package you are on, we want you to stay with us because we do a great job for you. There is no penalty for leaving and you leave with everything we have done for you. We would never undo work we have done or withhold log-in details.
All we ask is that you give us at least 5 days notice to cancel or change plans. Cancellation will take place at the end of the month. Part months cannot be refunded.
If you choose to take advantage of savings by booking for 6 or 12 months, you can still cancel with 5 days notice but the refund will be calculated with time used at the normal monthly price, not the discounted price.
We Know Marketing.
We Know Your Business.
We Know Your Customers.
Managed TrackingWe monitor it for you.
- Free Keyword Research
- Rank Track and Alert for 100 Keywords
- Listings Builder and Tracker
- Reputation Tracking
- Showcase Review Widget for Website
- Review Management
- Competition Tracker
- Weekly or Monthly Report
- Clear Easy to Use Dashboard
- Tips, tricks and reminders.
- No Commitment
All local SEO packages have the option to pay for 6 or 12 months to save money. Buy 6 – get 1 free. Buy 12 – get 2 free.
If you haven’t run your local business through our free SEO audit yet, you can do so here or pop back to this page to find out more.
GET YOUR FREE LOCAL SEO REPORT
A complete overview of your Local SEO Performance including search rankings, listings consistency, On-site SEO and Social Media.
We will also conduct a manual audit and make recommendations. Your report will be with you by email within 24 hours.
Your Local SEO report is free and without obligation.
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